Why WordPress?

Why WordPress?

What’s the difference between Blogs and Websites?

Blogs are websites, but much more dynamic.  When people think of websites, they usually are thinking something that is “static”, or used just to display information.  Blogs however, allow you to publish your own articles, pictures and videos, create conversations and manage everything easily from a simple dashboard.

Blogs can be built to do anything websites can do, and the user can control everything themselves.  Even large companies are using WordPress for a that website/blog combination, keeping everything all under one roof.

What’s the big deal about WordPress?

The WordPress blog is now a website with tens of thousands of people signing up for WordPress each day making it the world’s most popular website/blogging platform and it is now 12% of all websites on the Internet. Over 260 million people worldwide visit WordPress sites every month, bringing them over two billion page views. Not only is WordPress easy to use, but it offers thousands of free plug-ins to enhance your site’s functionality and user experience.

WordPress is Open Source

You do not have to pay licensing fees to use it for your business.  It is a free software that you can modify and use for all of your sites.  Being open source, thousands of developers freely build upon WordPress, which is why it has such a huge selection of designs/themes and plug-ins.

WordPress is User Friendly

Going back and forth with a designer can get very frustrating for a non-techie person who just wants to make a simple change to their site.  With an easy to use interface, WordPress lets you manage all your day-to-day website maintenance such as updating the content on your site, adding pages, organising the layout and installing plug-ins.

WordPress has Beautiful Themes

It is so easy to get the look you are ecstatic about with WordPress.  Since it is open source, you will find thousands of free themes online that you can just download and install on your site with just a few clicks.

WordPress has Outstanding Plug-ins

Almost anything you can imagine can be done with your WordPress site.  Since it is open source, any developer can create a plug-in that performs a certain function.  And for the most part, they are very simple to add on to your site.  You just download, install them into your site with the plug-in installer and if they need any configuration, make the appropriate changes and you are up and running.

WordPress is Always Evolving

You won’t get left behind with an outdated website, as WordPress constantly is improving and adding features to their software and when they release them, you can update your site with just a few clicks.  Remember, since WordPress is an open source software it remains pretty advanced as the community is always creating the cutting edge tools to match the advancement of online technologies.

WordPress is Search Engine Friendly

For those of you that don’t know, big brother Google is cracking down…again.  They are actually bumping websites from the first page that don’t show comments and recent activity.  This means if you don’t have the right type of site, you may never make the first page of Google.  And if you are not on the first page, you might as well forget it because 95 % of all site traffic from search engines comes from page one results. Google wants to see dynamic websites – WordPress websites – ranking on the first page.

Can You Use It For Business?

WordPress is perfect for businesses of all types.  Sites are built specifically to help business owners and marketers get found on the Internet.  Not only do WordPress sites perform better in the search engines and help you build a list, but they are integrated to your social media sites for complete optimisation.